Webinars-As-A-Service
End-To-End Management to power your virtual events/webinars (live, simulive, and more)
Audience-As-A-Service
Guaranteed Registrations to Fill Your Webinars and Events with ICP Decision-Makers
ACE360° – Full-Funnel Growth Campaigns (Flagship)
ACE360° Growth System for Smarter Targeting, Creative, and ROI
BASIC
For growing businesses starting to host webinars & virtual events or entering new markets.
Let's talk...
What’s Included
Minimum Registrations Commitments (Basic/Open Targeting)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored but Standard
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
ENTERPRISE
For the fastest-growing companies looking to scale their pipeline and build brand authority
Let's talk...
What’s Included
Min. Registrations (Advanced – ABM, TAL, Lookalike, Exclusions, etc)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored & Custom
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
ENTERPRISE+
For growing businesses starting to host webinars & virtual events or entering new markets.
Let's talk...
What’s Included
Minimum Registrations Commitments (Custom Targeting)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored but Standard
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
* All packages include AudienceOS insights & analytics.
Other Inclusions:
Full event/webinar setup, campaign setup and assets, registration pages for clients, reminder emails, dry runs, live-day management, speakers' handholding, social listing and promotions, pre-recorded video editing, etc.
Custom Add-Ons (Mix with your plan)
Content Support – Topic research, content creation, translations (priced per scope)
Speaker & Influencer Acquisition – Tech SMEs, moderators, influencers (cost on actuals + service fee)
Ad Spends - Amplify event with paid ads – custom media plans
BASIC REGISTRATION DRIVE
Event types (Virtual, Hybrid, In-Person)
Let's talk...
What’s Included
Registrations/RSVPs Confirmations *Forms
Audience Targeting (Basic/Open)
Event Listing on Upcoming - Sponsored but Standard
Standard dependencies or cooperation
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Standard Reporting - Registrations / RSVPs generated
Calendar blocks and platform reminders *managed by client
No Commitments on Attendees or Conversion rates
CALENDER QUALIFIED REGISTRATION DRIVE
Event types (Virtual, Hybrid, In-Person)
Let's talk...
What’s Included
Qualified Registrations/RSVPs Confirmations *Calendars
Audience Targeting (Custom)
Event Listing on Upcoming - Sponsored & Custom
No technical dependencies *A hybrid approach is recommended
Mid-Campaign: Lead transfer within 24-48 hrs of acceptance + Calendar visibility for transparency
Post-Campaign: Advanced Reporting - Registrations / RSVPs generated - Invitations Accepted - Acceptance Rate - Other analytics
Tri-Party Calendar blocks: - For Virtual (Generic Link or Hybrid Approach) - For Physical (Location)
Est. forecasting for likely attendance - For Virtual *Hybrid approach has higher conversions than generic links
PLATFORM INTEGRATED REGISTRATION DRIVE
Event types (Virtual only)
Let's talk...
What’s Included
Qualified Registrations/RSVPs Confirmations *Calendars
Audience Targeting (Custom)
Event Listing on Upcoming - Sponsored & Custom
Requires full client cooperation and platform service access
Mid-Campaign: Lead transfer within 24-48 hrs of acceptance + Calendar visibility for transparency
Post-Campaign: Advanced Reporting - Registrations / RSVPs generated - Invitations Accepted - Acceptance Rate - Other analytics
Tri-Party Calendar blocks: - Unique joining links with full-service access to the client’s event platform
Est. forecasting for likely attendance - For Virtual *Higher conversions than the hybrid or generic approach
* All packages include AudienceOS insights & analytics.
Other Inclusions:
Campaign setup and assets, social listing and promotions, registration pages for clients, etc.
Custom Add-Ons (Mix with your plan)
Content Support – Topic research, content creation, translations (priced per scope)
Speaker & Influencer Acquisition – Tech SMEs, moderators, influencers (cost on actuals + service fee)
Ad Spends - Amplify event with paid ads – custom media plans
Coming Soon:
API integrations with major webinar platforms (Zoom, Teams, GoToWebinar)
A middleware solution for dynamic link generation
Unified reporting dashboard for calendar acceptance metrics
FAQs about Calendar Block Programs
What if acceptance rates are low?
Calendar acceptance itself becomes a quality filter Better to deliver 100 committed leads than 200 uncertain ones Allows for campaign optimisation based on acceptance data
This adds friction to the registration process!
Two-step verification actually increases lead value. Similar to double-opt-in email practices. Industry best practice for high-value events
What about last-minute registrations or less-than-committed RSVPs?
Implement expedited qualification for registrations within 48 hours of the event. Offer “instant qualification” option for high-priority campaigns. Pay as per delivered RSVPs only
ACE360° Core
Perfect for: Scaling brands and growth-stage teams
Focus on strategy, audience clarity, and foundational campaign execution.
What’s Included
AudienceOS ICP Mapping & Cohort Setup
Omni-Channel Campaign Strategy (Ads, Content, Events)
Messaging & Creative Framework
Unified Dashboard & Reporting (Beta)
Engagement: 3-Month Minimum Custom Retainer
ACE360° Growth
Perfect for: Brands ready to accelerate pipeline & market visibility
All Core features + full-funnel content and media activation.
What’s Included
Paid Media Engine (Programmatic, LinkedIn, Meta, OTT, Niche B2B)
Content360° Integration (Thought Leadership, Videos, Case Studies)
Retargeting & Sequential Messaging
Conversion-Focused Landing Pages
Engagement: Custom Retainer + Channel Activation Cost
ACE360° Enterprise
Perfect for: Enterprise and global B2B leaders
A fully integrated growth engine with ABM campaigns, global scale, and always-on optimisation.
What’s Included
All Growth Features + ABM Execution
Multi-Region Campaign Rollouts
Event360° Campaign Execution (Virtual & Field)
Quarterly Strategic Workshops with Leadership
Dedicated Growth Strategist + Creative Pod
Book Enterprise Consultation
Webinars-As-A-Service
End-To-End Management to power your virtual events/webinars (live, simulive, and more)
Audience-As-A-Service
Guaranteed Registrations to Fill Your Webinars and Events with ICP Decision-Makers
ACE360° – Full-Funnel Growth Campaigns (Flagship)
ACE360° Growth System for Smarter Targeting, Creative, and ROI
BASIC
For growing businesses starting to host webinars & virtual events or entering new markets.
Let's talk...
What’s Included
Minimum Registrations Commitments (Basic/Open Targeting)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored but Standard
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
ENTERPRISE
For the fastest-growing companies looking to scale their pipeline and build brand authority
Let's talk...
What’s Included
Min. Registrations (Advanced – ABM, TAL, Lookalike, Exclusions, etc)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored & Custom
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
ENTERPRISE+
For growing businesses starting to host webinars & virtual events or entering new markets.
Let's talk...
What’s Included
Minimum Registrations Commitments (Custom Targeting)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored but Standard
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
* All packages include AudienceOS insights & analytics.
Other Inclusions:
Full event/webinar setup, campaign setup and assets, registration pages for clients, reminder emails, dry runs, live-day management, speakers' handholding, social listing and promotions, pre-recorded video editing, etc.
Custom Add-Ons (Mix with your plan)
Content Support – Topic research, content creation, translations (priced per scope)
Speaker & Influencer Acquisition – Tech SMEs, moderators, influencers (cost on actuals + service fee)
Ad Spends - Amplify event with paid ads – custom media plans
BASIC REGISTRATION DRIVE
Event types (Virtual, Hybrid, In-Person)
Let's talk...
What’s Included
Registrations/RSVPs Confirmations *Forms
Audience Targeting (Basic/Open)
Event Listing on Upcoming - Sponsored but Standard
Standard dependencies or cooperation
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Standard Reporting - Registrations / RSVPs generated
Calendar blocks and platform reminders *managed by client
No Commitments on Attendees or Conversion rates
CALENDER QUALIFIED REGISTRATION DRIVE
Event types (Virtual, Hybrid, In-Person)
Let's talk...
What’s Included
Qualified Registrations/RSVPs Confirmations *Calendars
Audience Targeting (Custom)
Event Listing on Upcoming - Sponsored & Custom
No technical dependencies *A hybrid approach is recommended
Mid-Campaign: Lead transfer within 24-48 hrs of acceptance + Calendar visibility for transparency
Post-Campaign: Advanced Reporting - Registrations / RSVPs generated - Invitations Accepted - Acceptance Rate - Other analytics
Tri-Party Calendar blocks: - For Virtual (Generic Link or Hybrid Approach) - For Physical (Location)
Est. forecasting for likely attendance - For Virtual *Hybrid approach has higher conversions than generic links
PLATFORM INTEGRATED REGISTRATION DRIVE
Event types (Virtual only)
Let's talk...
What’s Included
Qualified Registrations/RSVPs Confirmations *Calendars
Audience Targeting (Custom)
Event Listing on Upcoming - Sponsored & Custom
Requires full client cooperation and platform service access
Mid-Campaign: Lead transfer within 24-48 hrs of acceptance + Calendar visibility for transparency
Post-Campaign: Advanced Reporting - Registrations / RSVPs generated - Invitations Accepted - Acceptance Rate - Other analytics
Tri-Party Calendar blocks: - Unique joining links with full-service access to the client’s event platform
Est. forecasting for likely attendance - For Virtual *Higher conversions than the hybrid or generic approach
* All packages include AudienceOS insights & analytics.
Other Inclusions:
Campaign setup and assets, social listing and promotions, registration pages for clients, etc.
Custom Add-Ons (Mix with your plan)
Content Support – Topic research, content creation, translations (priced per scope)
Speaker & Influencer Acquisition – Tech SMEs, moderators, influencers (cost on actuals + service fee)
Ad Spends - Amplify event with paid ads – custom media plans
Coming Soon:
API integrations with major webinar platforms (Zoom, Teams, GoToWebinar)
A middleware solution for dynamic link generation
Unified reporting dashboard for calendar acceptance metrics
FAQs about Calendar Block Programs
What if acceptance rates are low?
Calendar acceptance itself becomes a quality filter Better to deliver 100 committed leads than 200 uncertain ones Allows for campaign optimisation based on acceptance data
This adds friction to the registration process!
Two-step verification actually increases lead value. Similar to double-opt-in email practices. Industry best practice for high-value events
What about last-minute registrations or less-than-committed RSVPs?
Implement expedited qualification for registrations within 48 hours of the event. Offer “instant qualification” option for high-priority campaigns. Pay as per delivered RSVPs only
ACE360° Core
Perfect for: Scaling brands and growth-stage teams
Focus on strategy, audience clarity, and foundational campaign execution.
What’s Included
AudienceOS ICP Mapping & Cohort Setup
Omni-Channel Campaign Strategy (Ads, Content, Events)
Messaging & Creative Framework
Unified Dashboard & Reporting (Beta)
Engagement: 3-Month Minimum Custom Retainer
ACE360° Growth
Perfect for: Brands ready to accelerate pipeline & market visibility
All Core features + full-funnel content and media activation.
What’s Included
Paid Media Engine (Programmatic, LinkedIn, Meta, OTT, Niche B2B)
Content360° Integration (Thought Leadership, Videos, Case Studies)
Retargeting & Sequential Messaging
Conversion-Focused Landing Pages
Engagement: Custom Retainer + Channel Activation Cost
ACE360° Enterprise
Perfect for: Enterprise and global B2B leaders
A fully integrated growth engine with ABM campaigns, global scale, and always-on optimisation.
What’s Included
All Growth Features + ABM Execution
Multi-Region Campaign Rollouts
Event360° Campaign Execution (Virtual & Field)
Quarterly Strategic Workshops with Leadership
Dedicated Growth Strategist + Creative Pod
Book Enterprise Consultation
Webinars-As-A-Service
End-To-End Management to power your virtual events/webinars (live, simulive, and more)
Audience-As-A-Service
Guaranteed Registrations to Fill Your Webinars and Events with ICP Decision-Makers
ACE360° – Full-Funnel Growth Campaigns (Flagship)
ACE360° Growth System for Smarter Targeting, Creative, and ROI
BASIC
For growing businesses starting to host webinars & virtual events or entering new markets.
Let's talk...
What’s Included
Minimum Registrations Commitments (Basic/Open Targeting)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored but Standard
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
ENTERPRISE
For the fastest-growing companies looking to scale their pipeline and build brand authority
Let's talk...
What’s Included
Min. Registrations (Advanced – ABM, TAL, Lookalike, Exclusions, etc)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored & Custom
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
ENTERPRISE+
For growing businesses starting to host webinars & virtual events or entering new markets.
Let's talk...
What’s Included
Minimum Registrations Commitments (Custom Targeting)
Minimum Live Attendee Commitments
Event Listing on Upcoming - Sponsored but Standard
3rd-Party Event Hosting platform & full support
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Full reporting & analysis of Live + On-Demand Attendees and more
Client-side or 3rd-party registrations management
Speakers / Industry Experts / Tech Influencers Acquisition + Moderation
Market Research for Hot Topics
Content Strategy + Creation/Collaboration
* All packages include AudienceOS insights & analytics.
Other Inclusions:
Full event/webinar setup, campaign setup and assets, registration pages for clients, reminder emails, dry runs, live-day management, speakers' handholding, social listing and promotions, pre-recorded video editing, etc.
Custom Add-Ons (Mix with your plan)
Content Support – Topic research, content creation, translations (priced per scope)
Speaker & Influencer Acquisition – Tech SMEs, moderators, influencers (cost on actuals + service fee)
Ad Spends - Amplify event with paid ads – custom media plans
BASIC REGISTRATION DRIVE
Event types (Virtual, Hybrid, In-Person)
Let's talk...
What’s Included
Registrations/RSVPs Confirmations *Forms
Audience Targeting (Basic/Open)
Event Listing on Upcoming - Sponsored but Standard
Standard dependencies or cooperation
Mid-Campaign: Twice-a-week visibility on audiences via AirTable or Google Sheet
Post-Campaign: Standard Reporting - Registrations / RSVPs generated
Calendar blocks and platform reminders *managed by client
No Commitments on Attendees or Conversion rates
CALENDER QUALIFIED REGISTRATION DRIVE
Event types (Virtual, Hybrid, In-Person)
Let's talk...
What’s Included
Qualified Registrations/RSVPs Confirmations *Calendars
Audience Targeting (Custom)
Event Listing on Upcoming - Sponsored & Custom
No technical dependencies *A hybrid approach is recommended
Mid-Campaign: Lead transfer within 24-48 hrs of acceptance + Calendar visibility for transparency
Post-Campaign: Advanced Reporting - Registrations / RSVPs generated - Invitations Accepted - Acceptance Rate - Other analytics
Tri-Party Calendar blocks: - For Virtual (Generic Link or Hybrid Approach) - For Physical (Location)
Est. forecasting for likely attendance - For Virtual *Hybrid approach has higher conversions than generic links
PLATFORM INTEGRATED REGISTRATION DRIVE
Event types (Virtual only)
Let's talk...
What’s Included
Qualified Registrations/RSVPs Confirmations *Calendars
Audience Targeting (Custom)
Event Listing on Upcoming - Sponsored & Custom
Requires full client cooperation and platform service access
Mid-Campaign: Lead transfer within 24-48 hrs of acceptance + Calendar visibility for transparency
Post-Campaign: Advanced Reporting - Registrations / RSVPs generated - Invitations Accepted - Acceptance Rate - Other analytics
Tri-Party Calendar blocks: - Unique joining links with full-service access to the client’s event platform
Est. forecasting for likely attendance - For Virtual *Higher conversions than the hybrid or generic approach
* All packages include AudienceOS insights & analytics.
Other Inclusions:
Campaign setup and assets, social listing and promotions, registration pages for clients, etc.
Custom Add-Ons (Mix with your plan)
Content Support – Topic research, content creation, translations (priced per scope)
Speaker & Influencer Acquisition – Tech SMEs, moderators, influencers (cost on actuals + service fee)
Ad Spends - Amplify event with paid ads – custom media plans
Coming Soon:
API integrations with major webinar platforms (Zoom, Teams, GoToWebinar)
A middleware solution for dynamic link generation
Unified reporting dashboard for calendar acceptance metrics
FAQs about Calendar Block Programs
What if acceptance rates are low?
Calendar acceptance itself becomes a quality filter Better to deliver 100 committed leads than 200 uncertain ones Allows for campaign optimisation based on acceptance data
This adds friction to the registration process!
Two-step verification actually increases lead value. Similar to double-opt-in email practices. Industry best practice for high-value events
What about last-minute registrations or less-than-committed RSVPs?
Implement expedited qualification for registrations within 48 hours of the event. Offer “instant qualification” option for high-priority campaigns. Pay as per delivered RSVPs only
ACE360° Core
Perfect for: Scaling brands and growth-stage teams
Focus on strategy, audience clarity, and foundational campaign execution.
What’s Included
AudienceOS ICP Mapping & Cohort Setup
Omni-Channel Campaign Strategy (Ads, Content, Events)
Messaging & Creative Framework
Unified Dashboard & Reporting (Beta)
Engagement: 3-Month Minimum Custom Retainer
ACE360° Growth
Perfect for: Brands ready to accelerate pipeline & market visibility
All Core features + full-funnel content and media activation.
What’s Included
Paid Media Engine (Programmatic, LinkedIn, Meta, OTT, Niche B2B)
Content360° Integration (Thought Leadership, Videos, Case Studies)
Retargeting & Sequential Messaging
Conversion-Focused Landing Pages
Engagement: Custom Retainer + Channel Activation Cost
ACE360° Enterprise
Perfect for: Enterprise and global B2B leaders
A fully integrated growth engine with ABM campaigns, global scale, and always-on optimisation.
What’s Included
All Growth Features + ABM Execution
Multi-Region Campaign Rollouts
Event360° Campaign Execution (Virtual & Field)
Quarterly Strategic Workshops with Leadership
Dedicated Growth Strategist + Creative Pod
Book Enterprise Consultation
Pricing
The Demand System Starts
Where Campaigns End.
Compounding by design - every month of partnership makes the next more precise than the last.
FAQ’s
Frequently Asked Questions
Everything you need to know about working with SOUKMEDIA.
Does your pricing include ad spend?
No. Our pricing covers strategy, audience intelligence, creative development, campaign setup, optimisation, reporting and technology. Media and ad spend is separate - billed based on your target audience size, geography and campaign objectives. For ACE360° partnerships, we work with you to define a media budget that aligns with your pipeline goals - not one that simply fills a line item. We would rather recommend the right budget than accept the wrong one.
Can I upgrade or downgrade my plan mid-campaign?
Yes. ACE360° is designed as a partnership, not a fixed contract. As your demand goals evolve - or as AudienceOS intelligence reveals new opportunities - we adjust the programme accordingly. Most clients start with the Events Foundation tier and move to Growth or Enterprise as the intelligence layer develops, and the compounding effect becomes measurable. We will always recommend the tier that matches where you are, not the tier that maximises our revenue.
How does billing work?
For ACE360° Partnership Programme retainers: 100% monthly advance, billed at the beginning of each month. This structure ensures we are fully resourced and committed to your programme from day one - and that you have a genuine partner, not a vendor, managing cash flow risk for your campaign. All invoices are in USD unless otherwise agreed. Minimum retainer commitments apply by tier: 3 months for Events Foundation, 6 months for Growth, 12 months for Enterprise.
What is AudienceOS and how does it work?
AudienceOS is SOUKMEDIA's proprietary audience intelligence layer - built from seven years of first-party data generated across hundreds of B2B technology events, webinars and the UPCOMING community platform. Before we build a single campaign, AudienceOS tells us who your ideal buyers are across the B2B tech ecosystem, what they are actively engaging with in your category right now, which accounts are showing genuine purchase intent and which channels will reach them with the highest receptivity. This is prospective intelligence - built to inform decisions before campaigns begin, not to analyse results after the budget has been spent. It is what makes ACE360° a demand system rather than a collection of services.
Do you only work with tech brands?
Our primary expertise is B2B technology - SaaS, cloud infrastructure, cybersecurity, developer tools, enterprise software, AI platforms and data and analytics companies. Our AudienceOS intelligence layer is built specifically on B2B tech buyer data, which means our audience intelligence is deepest in this space. We have successfully delivered programmes for brands in adjacent industries where the target audience is the same B2B technology buyer. If your ICP overlaps with ours, we should talk.
How do webinars fit into ACE360?
Events - including webinars - are the E in ACE360°. But in our system, every event is designed as an intelligence event first and a content delivery mechanism second. Every SOUKMEDIA event is built to generate first-party audience intelligence that flows into AudienceOS and informs the Awareness and Content decisions for the following 90 days. The event is not just a moment of engagement - it is the data-generation activity that makes every subsequent campaign more precise. Formats we deliver end-to-end: live webinars for thought leadership, product education and pipeline generation; simulive and on-demand sessions for evergreen content reach; virtual roundtables and executive panel discussions for senior audience engagement; multi-session series for sustained audience development; and in-person events for markets where relationship depth matters most. All formats are powered by AudienceOS targeting - ensuring the right audience is in the room, not just a large audience.
Can you work with our in-house marketing team?
Yes - and this is often where the best work happens. Many of our clients engage SOUKMEDIA as a demand intelligence extension of their existing marketing team rather than as a replacement for it. We can take full end-to-end ownership of the ACE360° programme - or we can integrate into specific dimensions of your existing demand function, such as event delivery, audience intelligence, content amplification or paid awareness. The model is defined by what your team needs, not by what is easiest for us to package.
Can you run global campaigns?
Yes. SOUKMEDIA operates globally - delivering demand programmes across North America, Europe, APAC, the GCC, MENA region and more. Our AudienceOS intelligence covers B2B technology buyers globally - with audience data segmented by region, industry, company size, seniority and buying stage. This means global campaigns are targeted with local precision, not simply translated and broadcast. We have delivered programmes optimised for North American enterprise buyers, APAC mid-market SaaS, European regulatory-conscious audiences and GCC-based technology decision-makers - often within the same client engagement.
What’s the minimum commitment?
The ACE360° Partnership Programme: Events Foundation: 3-month minimum - from $X/month Growth: 6-month minimum - from $XX/month Enterprise: 12-month minimum - from $XXX/month We recommend a minimum of 3 months for any ACE360° engagement - because the AudienceOS intelligence layer needs at least one full event cycle to generate the data that makes the second and third months materially more effective than the first. The system compounds. Give it the time to do so.
How do you measure success?
We measure success differently from most demand generation companies - because we commit to outcomes, not activities. Every ACE360° partnership includes agreed outcome commitments before the engagement begins: For Events: minimum attendees, minimum ICP match percentage verified by AudienceOS and minimum pipeline introduction targets per quarter. For Content: engagement depth, time-on-content, audience quality and lead-to-pipeline conversion rates. For Awareness: CTR benchmarks, account reach against the agreed target account list and cost-per-engaged-account targets. Across all channels: AudienceOS produces a monthly intelligence report showing not just what happened - but what the data is telling us to do next. Because the most valuable measurement is not what your last campaign produced. It is what your next campaign should do differently.
FAQ’s
Frequently Asked Questions
Everything you need to know about working with SOUKMEDIA.
Does your pricing include ad spend?
No. Our pricing covers strategy, audience intelligence, creative development, campaign setup, optimisation, reporting and technology. Media and ad spend is separate - billed based on your target audience size, geography and campaign objectives. For ACE360° partnerships, we work with you to define a media budget that aligns with your pipeline goals - not one that simply fills a line item. We would rather recommend the right budget than accept the wrong one.
Can I upgrade or downgrade my plan mid-campaign?
Yes. ACE360° is designed as a partnership, not a fixed contract. As your demand goals evolve - or as AudienceOS intelligence reveals new opportunities - we adjust the programme accordingly. Most clients start with the Events Foundation tier and move to Growth or Enterprise as the intelligence layer develops, and the compounding effect becomes measurable. We will always recommend the tier that matches where you are, not the tier that maximises our revenue.
How does billing work?
For ACE360° Partnership Programme retainers: 100% monthly advance, billed at the beginning of each month. This structure ensures we are fully resourced and committed to your programme from day one - and that you have a genuine partner, not a vendor, managing cash flow risk for your campaign. All invoices are in USD unless otherwise agreed. Minimum retainer commitments apply by tier: 3 months for Events Foundation, 6 months for Growth, 12 months for Enterprise.
What is AudienceOS and how does it work?
AudienceOS is SOUKMEDIA's proprietary audience intelligence layer - built from seven years of first-party data generated across hundreds of B2B technology events, webinars and the UPCOMING community platform. Before we build a single campaign, AudienceOS tells us who your ideal buyers are across the B2B tech ecosystem, what they are actively engaging with in your category right now, which accounts are showing genuine purchase intent and which channels will reach them with the highest receptivity. This is prospective intelligence - built to inform decisions before campaigns begin, not to analyse results after the budget has been spent. It is what makes ACE360° a demand system rather than a collection of services.
Do you only work with tech brands?
Our primary expertise is B2B technology - SaaS, cloud infrastructure, cybersecurity, developer tools, enterprise software, AI platforms and data and analytics companies. Our AudienceOS intelligence layer is built specifically on B2B tech buyer data, which means our audience intelligence is deepest in this space. We have successfully delivered programmes for brands in adjacent industries where the target audience is the same B2B technology buyer. If your ICP overlaps with ours, we should talk.
How do webinars fit into ACE360?
Events - including webinars - are the E in ACE360°. But in our system, every event is designed as an intelligence event first and a content delivery mechanism second. Every SOUKMEDIA event is built to generate first-party audience intelligence that flows into AudienceOS and informs the Awareness and Content decisions for the following 90 days. The event is not just a moment of engagement - it is the data-generation activity that makes every subsequent campaign more precise. Formats we deliver end-to-end: live webinars for thought leadership, product education and pipeline generation; simulive and on-demand sessions for evergreen content reach; virtual roundtables and executive panel discussions for senior audience engagement; multi-session series for sustained audience development; and in-person events for markets where relationship depth matters most. All formats are powered by AudienceOS targeting - ensuring the right audience is in the room, not just a large audience.
Can you work with our in-house marketing team?
Yes - and this is often where the best work happens. Many of our clients engage SOUKMEDIA as a demand intelligence extension of their existing marketing team rather than as a replacement for it. We can take full end-to-end ownership of the ACE360° programme - or we can integrate into specific dimensions of your existing demand function, such as event delivery, audience intelligence, content amplification or paid awareness. The model is defined by what your team needs, not by what is easiest for us to package.
Can you run global campaigns?
Yes. SOUKMEDIA operates globally - delivering demand programmes across North America, Europe, APAC, the GCC, MENA region and more. Our AudienceOS intelligence covers B2B technology buyers globally - with audience data segmented by region, industry, company size, seniority and buying stage. This means global campaigns are targeted with local precision, not simply translated and broadcast. We have delivered programmes optimised for North American enterprise buyers, APAC mid-market SaaS, European regulatory-conscious audiences and GCC-based technology decision-makers - often within the same client engagement.
What’s the minimum commitment?
The ACE360° Partnership Programme: Events Foundation: 3-month minimum - from $X/month Growth: 6-month minimum - from $XX/month Enterprise: 12-month minimum - from $XXX/month We recommend a minimum of 3 months for any ACE360° engagement - because the AudienceOS intelligence layer needs at least one full event cycle to generate the data that makes the second and third months materially more effective than the first. The system compounds. Give it the time to do so.
How do you measure success?
We measure success differently from most demand generation companies - because we commit to outcomes, not activities. Every ACE360° partnership includes agreed outcome commitments before the engagement begins: For Events: minimum attendees, minimum ICP match percentage verified by AudienceOS and minimum pipeline introduction targets per quarter. For Content: engagement depth, time-on-content, audience quality and lead-to-pipeline conversion rates. For Awareness: CTR benchmarks, account reach against the agreed target account list and cost-per-engaged-account targets. Across all channels: AudienceOS produces a monthly intelligence report showing not just what happened - but what the data is telling us to do next. Because the most valuable measurement is not what your last campaign produced. It is what your next campaign should do differently.
FAQ’s
Frequently Asked Questions
Everything you need to know about working with SOUKMEDIA.
Does your pricing include ad spend?
No. Our pricing covers strategy, audience intelligence, creative development, campaign setup, optimisation, reporting and technology. Media and ad spend is separate - billed based on your target audience size, geography and campaign objectives. For ACE360° partnerships, we work with you to define a media budget that aligns with your pipeline goals - not one that simply fills a line item. We would rather recommend the right budget than accept the wrong one.
Can I upgrade or downgrade my plan mid-campaign?
Yes. ACE360° is designed as a partnership, not a fixed contract. As your demand goals evolve - or as AudienceOS intelligence reveals new opportunities - we adjust the programme accordingly. Most clients start with the Events Foundation tier and move to Growth or Enterprise as the intelligence layer develops, and the compounding effect becomes measurable. We will always recommend the tier that matches where you are, not the tier that maximises our revenue.
How does billing work?
For ACE360° Partnership Programme retainers: 100% monthly advance, billed at the beginning of each month. This structure ensures we are fully resourced and committed to your programme from day one - and that you have a genuine partner, not a vendor, managing cash flow risk for your campaign. All invoices are in USD unless otherwise agreed. Minimum retainer commitments apply by tier: 3 months for Events Foundation, 6 months for Growth, 12 months for Enterprise.
What is AudienceOS and how does it work?
AudienceOS is SOUKMEDIA's proprietary audience intelligence layer - built from seven years of first-party data generated across hundreds of B2B technology events, webinars and the UPCOMING community platform. Before we build a single campaign, AudienceOS tells us who your ideal buyers are across the B2B tech ecosystem, what they are actively engaging with in your category right now, which accounts are showing genuine purchase intent and which channels will reach them with the highest receptivity. This is prospective intelligence - built to inform decisions before campaigns begin, not to analyse results after the budget has been spent. It is what makes ACE360° a demand system rather than a collection of services.
Do you only work with tech brands?
Our primary expertise is B2B technology - SaaS, cloud infrastructure, cybersecurity, developer tools, enterprise software, AI platforms and data and analytics companies. Our AudienceOS intelligence layer is built specifically on B2B tech buyer data, which means our audience intelligence is deepest in this space. We have successfully delivered programmes for brands in adjacent industries where the target audience is the same B2B technology buyer. If your ICP overlaps with ours, we should talk.
How do webinars fit into ACE360?
Events - including webinars - are the E in ACE360°. But in our system, every event is designed as an intelligence event first and a content delivery mechanism second. Every SOUKMEDIA event is built to generate first-party audience intelligence that flows into AudienceOS and informs the Awareness and Content decisions for the following 90 days. The event is not just a moment of engagement - it is the data-generation activity that makes every subsequent campaign more precise. Formats we deliver end-to-end: live webinars for thought leadership, product education and pipeline generation; simulive and on-demand sessions for evergreen content reach; virtual roundtables and executive panel discussions for senior audience engagement; multi-session series for sustained audience development; and in-person events for markets where relationship depth matters most. All formats are powered by AudienceOS targeting - ensuring the right audience is in the room, not just a large audience.
Can you work with our in-house marketing team?
Yes - and this is often where the best work happens. Many of our clients engage SOUKMEDIA as a demand intelligence extension of their existing marketing team rather than as a replacement for it. We can take full end-to-end ownership of the ACE360° programme - or we can integrate into specific dimensions of your existing demand function, such as event delivery, audience intelligence, content amplification or paid awareness. The model is defined by what your team needs, not by what is easiest for us to package.
Can you run global campaigns?
Yes. SOUKMEDIA operates globally - delivering demand programmes across North America, Europe, APAC, the GCC, MENA region and more. Our AudienceOS intelligence covers B2B technology buyers globally - with audience data segmented by region, industry, company size, seniority and buying stage. This means global campaigns are targeted with local precision, not simply translated and broadcast. We have delivered programmes optimised for North American enterprise buyers, APAC mid-market SaaS, European regulatory-conscious audiences and GCC-based technology decision-makers - often within the same client engagement.
What’s the minimum commitment?
The ACE360° Partnership Programme: Events Foundation: 3-month minimum - from $X/month Growth: 6-month minimum - from $XX/month Enterprise: 12-month minimum - from $XXX/month We recommend a minimum of 3 months for any ACE360° engagement - because the AudienceOS intelligence layer needs at least one full event cycle to generate the data that makes the second and third months materially more effective than the first. The system compounds. Give it the time to do so.
How do you measure success?
We measure success differently from most demand generation companies - because we commit to outcomes, not activities. Every ACE360° partnership includes agreed outcome commitments before the engagement begins: For Events: minimum attendees, minimum ICP match percentage verified by AudienceOS and minimum pipeline introduction targets per quarter. For Content: engagement depth, time-on-content, audience quality and lead-to-pipeline conversion rates. For Awareness: CTR benchmarks, account reach against the agreed target account list and cost-per-engaged-account targets. Across all channels: AudienceOS produces a monthly intelligence report showing not just what happened - but what the data is telling us to do next. Because the most valuable measurement is not what your last campaign produced. It is what your next campaign should do differently.
Pricing That Scales With Your Growth
We don’t charge for hours - we price for impact. Whether you need standalone components of ACE360° or long-term global programs, we’ll build the perfect demand stack for you.
Intelligence before execution - powered by AudienceOS.
Intelligence before execution - powered by AudienceOS.
Outcomes committed - specific pipeline targets agreed before we begin.
Outcomes committed - specific pipeline targets agreed before we begin.
Compounding - every month of partnership makes the next more precise than the last
Compounding - every month of partnership makes the next more precise than the last
